Route Rationale
The route we created is a tour of the Kamloops wineries using modern eco-friendly electric bicycles. The tour includes cycling through the vineyards, visiting a wine festival, and tasting premium wines.
Target Markets
The target audience of our route is adults, mellinials and baby boomers, as well as all who like wine and those who care about the environment.
Link to route map for group nine.
Route Point 1
Privato Vineyard and Winery
Route Point 2
Harper’s Trail Estate Winery
Route Point 3
Sagewood Winery
Route Point 4
Monte Creek Ranch Winery